Normal view MARC view

Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

  • control field: 72343

003 - CONTROL NUMBER IDENTIFIER

  • control field: BDCtgAUW

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20230406105100.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 230406|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

  • Original cataloging agency: BDCtgAUW
  • Transcribing agency: BDCtgAUW

150 ## - HEADING--TOPICAL TERM

  • General subdivision: Consumer Behaviour in Context.
  • General subdivision: Understanding Consumer Behaviour -- Consumer Behaviour and the Marketing Mix .
  • General subdivision: The Decision Making Process and Brand Interaction.
  • General subdivision: Innovation and Digital Technologies.
  • General subdivision: Psychological Issues in Consumer Behaviour. Drive, Motivation and Hedonism.
  • General subdivision: Sociological Issues in Consumer Behaviour. Reference Groups -- Age

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: (BDCtgAUW)12617: Sethna, Zubin. 72342, Consumer Behaviour /