000 | 00782nam a2200277Ia 4500 | ||
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003 | BDCtgAUW | ||
005 | 20240809204706.0 | ||
008 | 220908s9999 xx 000 0 und d | ||
020 | _a1-59139-619-0 | ||
040 | _cBDCtgAUW | ||
050 | _aHF5415.153.K53 | ||
100 |
_aKim, W. Chan _957540 _eAuthor |
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245 | 0 | _aBlue Ocean Strategy: | |
245 | 0 | _b How to Create Uncontested Market Space and Make Competition Irrelevant | |
260 | _aBoston, Mass. | ||
260 | _b Harvard Business School Press | ||
260 | _c 2005 | ||
650 |
_a Business _957541 |
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650 |
_a Market segmentation _957542 |
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650 |
_aCommerce _957543 |
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650 |
_aNew products _957544 |
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700 |
_a Mauborgne, Renee _957545 _eAuthor |
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887 | _aPapia Akter | ||
942 |
_cBK _00 _2lcc |
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945 | _cBK | ||
999 |
_c9404 _d9404 |
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888 | _28 |