| 000 | 00727nam a2200289Ia 4500 | ||
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| 003 | BDCtgAUW | ||
| 005 | 20240726195045.0 | ||
| 008 | 220908s9999 xx 000 0 und d | ||
| 020 | _a0-07-226237-0. | ||
| 040 | _cBDCtgAUW | ||
| 050 | _aHD69.B7K455 | ||
| 100 |
_aKelly III Francis J. _913786 |
||
| 245 | 4 | _aThe Breakaway Brand: | |
| 245 | 0 | _bHow Great Brands Stand Out | |
| 260 | _aNew York | ||
| 260 | _b McGraw-Hill | ||
| 260 | _c 2005 | ||
| 300 | _axiv, 289p. | ||
| 650 |
_a Branding _913787 |
||
| 650 |
_a Marketing _913788 |
||
| 650 |
_aBusiness _913789 |
||
| 650 |
_aSocial Sciences _913790 |
||
| 700 |
_a Silverstein, Barry _913791 |
||
| 887 | _aPapia Akter | ||
| 942 |
_cBK _00 _2lcc |
||
| 945 | _cBK | ||
| 999 |
_c2407 _d2407 |
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| 888 | _28 | ||