000 00666nam a22002057a 4500
003 BDCtgAUW
005 20240926141304.0
008 240903b bg ||||| |||| 00| 0 eng d
020 _a9781625274496
040 _aBDCtgAUW
_cBDCtgAUW
_dBDCtgAUW
050 _aHF5415.153
100 _aKim, W. Chan
_eauthor
_957540
245 _aBlue Ocean Strategy:
_bHow to Create Uncontested Market Space and Make the Competition Irrelevant
260 _aBoston:
_bHarvard Business Review Press,
_c2015
300 _a287 pages :
_billustrations ;
_c22 cm.
650 _aNew products.
_957544
650 _aMarket segmentation.
887 _28
_aPapia Akter
942 _2lcc
_cBK
_n0
999 _c13381
_d13381
888 _28