Kim, Youn-Kyung.

Experiential Retailing : Concepts and Strategies That Sell - New York : Fairchild Books, 2007. - xiii, 466 p. : ill. ; 29 cm.

Includes bibliographical references and index.

9781563673993

2006940794


Retail trade.
Retail trade--History.
Consumption (Economics)
Consumer behavior.

HF5429. K524