The Dentsu Way: (Record no. 8491)

MARC details
000 -LEADER
fixed length control field 00778nam a2200277Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field BDCtgAUW
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240810204423.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220908s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0-07-174812-4
040 ## - CATALOGING SOURCE
Transcribing agency BDCtgAUW
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF6181.D4S84
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sugiyama, Kotaro
9 (RLIN) 52882
245 #4 - TITLE STATEMENT
Title The Dentsu Way:
245 #0 - TITLE STATEMENT
Remainder of title Secrets of Cross Switch Marketing from the World’s Most Innovative Advertising Agency
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Mc Graw Hil
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2011l
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising agencies
9 (RLIN) 52883
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing�Management
9 (RLIN) 52884
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
9 (RLIN) 52885
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social Science
9 (RLIN) 52886
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Andree, Tim
9 (RLIN) 52887
887 ## - NON-MARC INFORMATION FIELD
Content of non-MARC field Papia Akter
888 ## -
-- 8
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Koha issues (borrowed), all copies 0
Source of classification or shelving scheme Library of Congress Classification
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
c BK
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Serial Enumeration / chronology Full call number Barcode Date last seen Koha item type Total Checkouts Price effective from
        Asian University for Women Library Asian University for Women Library General Stacks 26/05/2013 Donation 2011l HF6181.D4S84 023517 16/06/2013 Books    
        Asian University for Women Library Asian University for Women Library General Stacks 26/05/2013     HF6181.D4S84 023582 16/06/2013 Books   08/09/2022